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The 561 Scoop · Effective Date: May 15, 2026
The short version: We collect your email address to send you The 561 Scoop newsletter. We don't sell it. We don't spam you. You can unsubscribe anytime by clicking the link at the bottom of any email we send.
The 561 Scoop is a free weekly email newsletter covering local events, restaurants, and news in Boca Raton, Delray Beach, and Boynton Beach, Florida. You can reach us at [email protected].
We collect your email address when you subscribe to The 561 Scoop, whether through our website, a Facebook or Instagram ad, or another sign-up method.
We also collect standard usage data — when you open our emails or click links inside them, our email platform records that interaction so we can understand what content readers find useful. When you visit the561scoop.com, we collect basic website analytics (pages visited, browser type, time on page). We also use the Meta Pixel, which tracks website visits for advertising purposes. More on that in Section 5.
We do not collect payment information, phone numbers, physical addresses, or any sensitive personal information.
We use your information to send you The 561 Scoop weekly newsletter and the occasional transactional email (like a welcome email when you first subscribe). We also use engagement data to improve our content, and referral data to understand which channels are bringing in new readers.
We will not use your email to send you unrelated promotions, sell access to your inbox to advertisers, or contact you at a frequency beyond what you signed up for.
To run The 561 Scoop, we work with a small number of service providers:
Beehiiv is our email delivery platform. Your email address is stored on their servers and used to send you the newsletter. Privacy policy
Meta (Facebook / Instagram) — if you subscribed through a Facebook or Instagram Lead Form ad, your email is passed to us through Facebook's system. We also use the Meta Pixel on our website for ad measurement. Privacy policy
Zapier is an automation tool that connects Facebook Lead Ads to Beehiiv. Your email passes through Zapier in transit but is not stored there. Privacy policy
Amazon Associates — The 561 Scoop participates in the Amazon affiliate program. When you click an Amazon link in our newsletter and make a purchase, we may earn a small commission at no extra cost to you. Clicking those links may trigger Amazon's own tracking.
We do not sell, rent, or trade your email address or personal data to any third party for their own marketing purposes.
Our website uses the Meta Pixel, a tracking tool from Meta Platforms. It collects data about your visit — pages viewed, actions taken — and reports it back to Meta so we can measure the performance of our ads and build audiences for future campaigns.
If you'd like to opt out of Meta's ad targeting, you can do so through Meta's Ad Preferences, or via the Digital Advertising Alliance.
You can unsubscribe at any time by clicking the unsubscribe link at the bottom of any email from us, or by emailing [email protected].
You can request a copy of the data we hold about you, ask us to delete it, or ask us to correct it. Email us at [email protected] and we'll respond within 30 days.
Every email we send identifies The 561 Scoop as the sender, includes our mailing address, and contains a working unsubscribe link. We process all unsubscribe requests within 10 business days and never use deceptive subject lines or sender information.
The 561 Scoop is not directed at anyone under 13. If you believe a child under 13 has subscribed, please contact us at [email protected] and we will remove their information immediately.
We may update this policy from time to time. When we do, we'll update the effective date at the top. If the changes are material, we'll notify subscribers by email.
If you're a California resident, you have additional rights under the CCPA, including the right to know what data we collect, the right to delete it, and the right to opt out of the sale of your data. We do not sell personal data. To exercise your rights, email us at [email protected].
Questions? Email us at [email protected] or visit the561scoop.com.
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